A public relations (PR) officer often works in-house and can be found in both the private and public sectors: from the utility and media sectors to voluntary and not-for-profit organisations. Some PR officers may be based in consultancies.

Public relations (PR) is about managing reputation. This career field aims to gain understanding and support for clients as well as to influence opinion and behaviour.

PR officers use all forms of media and communication to build, maintain and manage the reputation of their clients. These range from public bodies or services to businesses and voluntary organisations. They communicate key messages, often using third party endorsements, to defined target audiences in order to establish and maintain goodwill and understanding between an organisation and its public.

·         You must be an adept writer and excellent verbal communicator--shy people need not apply. PR pros should have a nose for news, be well-versed in pop culture and possess skills in time management, research, event planning, budgeting, cold-calling and public speaking.

The role is very varied and will depend on the organisation and sector. Tasks typically involve:

·         planning, developing and implementing PR strategies;

·         liaising with colleagues and key spokespeople;

·         liaising with and answering enquiries from media, individuals and other organisations, often via telephone and email;

·         researching, writing and distributing press releases to targeted media;

·         collating and analysing media coverage;

·         writing and editing in-house magazines, case studies, speeches, articles and annual reports;

·         preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programmes;

·         devising and coordinating photo opportunities;

·         organising events including press conferences, exhibitions, open days and press tours;

·         maintaining and updating information on the organisation's website;

·         sourcing and managing speaking and sponsorship opportunities;

·         commissioning market research;

·         fostering community relations through events such as open days and through involvement in community initiatives;

·         managing the PR aspect of a potential crisis situation.

 Job description:

·         Brainstorming and mocking up design ideas

·         Using computer software to execute design works

·         Working with others, such as printers, programmers, developers or other technicians, to complete the final product

Skills needed: 

Artistic Sensibility – In the last few decades, computer software and technology have drastically changed the graphic design industry. Even so, there is no substitute for artistic sensibility. Knowledge about design elements, such as color and composition, is vital for graphic designers. 

 Business Development Job Description

As a BD consultant in Web marketing company, you will be responsible 
To seek out prospective clients and build relationships between Lanye and their business
To maintain and strengthen relationships within current client base
To provide exceptional customer service
To proactively building and contributing to a positive team environment

Business Development Job Requirement
With strong sales experience, prefer have Web marketing experience before.
With strong negotiation skills and business proposal design experience
With strong communication skills to build up strong personal network
Bonus for Business Development

Competitive Salary Package
Free iPhone
Free Pad Table